Safelite App
As part of Safelite’s broader digital-first strategy, I led product strategy and design concept for a mobile experience to strengthen the customer journey from appointment booking through post-service follow-up. The experience uses Apple App Clips and Android Instant Apps, allowing customers to launch a lightweight native interface directly from email, SMS, or the website.
The app features real-time technician tracking, service notifications, digital check-in, payment details, warranty information. and introduced AI-powered VIN scanning using the phone’s camera to streamline part verification and reduce service delays.
Contribution
- Creative Director
- Product Director
Project Focus
- Product design
Team
- Tim Simeone
- Lindsay Calfe
- Devyn Reing
VIN scan & part match
Match a unique VIN number to a specific part in inventory
Push notifications
Capture additional vehicle information post booking and send appointment reminders.
Service details at a glance
Quickly reference service details, vehicle information, payment receipts, and customer service
Live service updates
Track mobile service ETA and in-shop repair status
